Strategic and executional
THE PROCESS BEHIND THE PASSIONATE CONTENT MARKETER
See what it's like to work with me.
I help people who want to start content creation be on the right foot with a content strategy.
Joyce Tsang Content Marketing's Manifesto
You're the perfect client for me if you believe you can achieve more for your business and/ or in life, but you simply don't know how to start.
✔️ You want to learn
✔️ You want to know
✔️ You want to grow
✔️ You want to excel
Joyce Tsang Content Marketing is not for you if...
All you want to do are ads
All you want is someone to write your posts for you
You are fixed on short term gains rather than long term growth
You think FB ads are the solution to your problem
You do not care about data and is not a fan of frameworks
Our way of work
Our work flow
All clients will engage with Joyce herself via a free 30-minute diagnosis session. She will ask a series of questions to learn about the company's wants and needs. She will then suggest the best next step.
Joyce will craft the content strategy accordingly and go through it with the client.
Depending on the execution, Joyce may create the content herself or delegate it to her team of freelance content creators. Each content creator will create content based on the aligned strategy to ensure efficiency and deliver quality according to expectations.
Establish content strategy, create and test organic content
Month 2 - 3
Gather content learnings and create basic ad campaign
Month 4 - 5
Refine both organic and paid content to establish the brand's benchmark for all content
All content has achieved its respective metric and is ready to be implemented in a structured content funnel
Just starting out and don't have the budget for a full content strategy yet?
As a professional content marketer, I must educate and provide best practice to my clients. Though we would highly recommend all businesses to start by having a content strategy in place, that does not mean we can't be flexible too. To cater to my fellow entrepreneurs, there are options to move things around.
For more information, please speak to us here.