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Work smart.

LET CONTENT BUILD YOUR SUCCESS.

Hello! I'm Joyce, your passionate Content Marketer from Hong Kong.

I started Joyce Tsang Content Marketing to educate those with an entrepreneurial mindset about content marketing so they can explore their full potential and leave a mark in this world with content. 

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Your Mentor

BUILD YOUR PERSONAL BRAND AND UPSKILL YOURSELF TO ATTRACT NEW OPPORTUNITIES IN LIFE.

I can help you find your niche, identify the types of content that works for your, and achieve effective marketing for your personal brand in just 3 months.

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Your Marketer

ATTRACT HIGH QUALITY LEADS AND RECEIVE ACTIONABLE INSIGHTS EVERY MONTH.

Understand what content marketing is, why it is important, what justifies as "great content", and how social media and digital marketing works under content marketing as distribution channels.

Your Speaker

RECEIVE INSIGHTFUL, PRACTICAL, AND UNEXPECTED INSIGHTS ON CONTENT MARKETING YOU CAN'T FIND ANYWHERE ELSE.

I provide content marketing strategy, content marketing examples, and specific content marketing tactics, fuelled with passion and simplicity at each of my speaking engagements.

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Your Educator

EXPLORE YOUR FULL POTENTIAL BY LEARNING ABOUT CONTENT MARKETING & ENTREPRENEURSHIP.

Previously a part time lecturer for the Advanced Diploma in Marketing and Brand Management at HKU Space. I frequent lead student workshops at high schools for local social enterprises.

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No business is too "boring" for content marketing

We have an edge in making educational content interesting and believe there is always a story worth telling. Our service is perfect for B2B, B2C, P2P, companies and even personal brands considering to use content marketing to their advantage but lacks the perspective, ability, and time to spice up their content. 

Whether you're a freelancer, slasher, entrepreneur, or small business owner, the last thing we want is to waste time. All we want is to invest in something that can drive leads, save time, and have an experienced partner to answer our questions professionally.

If you want someone experienced to guide you to take your first step - you're at the right place. 

CONFUSED TO CLARITY

Learn practical knowledge and kickstart your content marketing journey on-demand with our online courses.

MINDSET TO WORKFLOW

Receive one-on-one help to gain new abilities and perspectives at our mentorship programs.

STRATEGY TO EXECUTION

Gain immediate answers, launch tested frameworks, and enjoy long term success with our content marketing services. 

INSPIRATION TO ACTION

Receive theoretical insights and practical next steps from our educational events.

What is Content Marketing?

"CONTENT MARKETING IS A STRATEGIC MARKETING APPROACH FOCUSED ON CREATING AND DISTRIBUTING VALUABLE, RELEVANT, AND CONSISTENT CONTENT TO ATTRACT AND RETAIN A CLEARLY DEFINED AUDIENCE — AND, ULTIMATELY, TO DRIVE PROFITABLE CUSTOMER ACTION." - CONTENT MARKETING INSTITUTE

That means your content becomes lead magnets that attract your target audiences. Your leads will become interested in your company before ever speaking to you. They are nurtured by your content, driving themselves down your sales funnel, shortening your sales process, and increasing conversions. Your marketing efforts become justifiable with content that generates a measurable return on your investments. There are no magic formulas, but there are consistent ways to achieve this.

No longer stuck on content ideas

No longer wasting time on cold leads

No longer struggling to get your brand known by the right people

No longer feeling like you have no clue what's next

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Here's something that might interest you.

3 REASONS WHY MOST WEBSITES ARE A FAILURE

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FREE DIAGNOSIS

Ask me any content marketing questions you have directly in a free 30-minute diagnosis zoom call.

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FREE EBOOK

5 simple yet powerful techniques you can use to start your own business and learn to generate leads with Content Marketing.

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FREE WEBINAR

Watch my sharing on the topic ""Better, not more! Practical Content Marketing practice for Entrepreneurs who don't want to die over chasing shiny objects".

"People like us do things like this." - Seth Godin

My services are for anyone who wants an option in life. My clients are people who feel like they have not reached their full potential. They are people who wonder why. They are people who are sick and tired of seeing the so-called "guru" tips and tricks, and they come to me for authenticity. They are interested in the process of digital marketing and value the knowledge. My clients are excited to learn why some content works and others don't. They learn to look at social media feeds differently and become confident after working with me. 

JOYCE AS A MENTOR

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I owe my gratitude to Joyce.

 

My experience working with Joyce had indirectly landed me my current job at an international risk investigations firm, as I was asked to talk extensively about my passion for writing which I had honed there, and how I took ownership of my ideas and the articles I had written. 

- Priscilla Ng

JOYCE AS A SPEAKER

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We loved having Joyce.

 

She had so much energy, so much commitment... Her passion, knowledge, and expertise really shined through. Not only in her presentation, but her Q&A value she provided in the end.

- Joanna King

JOYCE AS A MARKETER

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I highly recommend Joyce’s services.

Joyce really helps me as an entrepreneur to make decision and really gives more confidence to invest more with a clear approach on a monthly basis! 

- Karl Wong

JOYCE AS AN EDUCATOR

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I knew Joyce is the right person to work with.

It's hard to find someone who could provide us clear roadmap & practical advice until I found Joyce's facebook ad and was attracted by the valuable tips & contents published on her social media accounts.

- Billy Cheung

SEE MY JOURNEY, GROW TOGETHER.
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